Sound Advice: How Award-Winning Healthcare Podcasts Build Trust and Brands [eHealthcare Strategy & Trends Member Roundtable]

Sound Advice: How Award-Winning Healthcare Podcasts Build Trust and Brands

A new eHealthcare Strategy & Trends member roundtable featuring winners from the 2025 eHealthcare Leadership Awards

Tuesday | March 17, 2026 | 2 p.m. Eastern

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Panelists:

  • Bill Klaproth, director of marketing and production, DoctorPodcasting
  • Melody Bradley, digital media supervisor, South East Georgia Health System
  • Kenneth Hines, associate director, digital strategy, The Ohio State University Comprehensive Cancer Center (OSUCCC – James)
  • Dr. Rita Roy, CEO, National Spine Health Foundation

Moderator:

  • Susan Dubuque, Contributing Editor, eHealthcare Strategy & Trends and Co-Chair, 2025 eHealthcare Leadership Awards

Healthcare podcasts have moved well beyond trend status. Today, award-winning programs are shaping brand perception, deepening community trust, and extending clinical expertise far beyond the organization’s walls.

Join winners of the 2025 Leadership Awards in the Best Healthcare Podcasts category — along with industry expert and category sponsor Bill Klaproth of DoctorPodcasting — for a behind-the-scenes look at what separates good podcasts from great ones.

From oncology breakthroughs and spine health recovery stories to community-focused education, this roundtable will explore how podcasts can elevate brands, amplify expertise, and build meaningful connections.

Whether you’re launching a new show or refining an existing one, you’ll walk away with practical insights you can apply immediately.

Join us for a roundtable discussion on March 17 with industry leaders who will share best practices and practical advice.

Take advantage of this opportunity to ask questions, join the conversation, and gain practical advice and insights that you can adapt and use in your organization.

You’ll hear how leading organizations:

  • Define strategy and audience before hitting “record”
  • Balance clinical credibility with compelling storytelling
  • Spotlight patient voices in authentic and responsible ways
  • Sustain momentum month after month
  • Measure success beyond downloads

Webinar at a Glance

Date:   Tuesday, March 17, 2026
Time:  2 p.m. Eastern, 1 p.m. Central, 12 p.m. Mountain, 11 a.m. Pacific
Duration:   60 Minutes
Cost:   This event is free for members of eHealthcare Strategy & Trends.